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Content marketing involves creating relevant content for your target audience on site pages, blog articles and social media posts. When you optimize this content for search engines, it will improve your website’s ranking visibility and increase organic traffic click throughs.
Link building is the practice of acquiring high-quality backlinks to your website from other reputable sites, including social media venues. It’s crucial in search marketing because it helps improve your website’s authority and search engine rankings.
PPC, or Sponsored Search, is a form of online advertising where companies pay a fee for ad placement on search engine results pages. It can be an effective approach to gain top page visibility however, obtaining high organic rankings is usually a better long-term ROI.
At Focused Local, we specialize in helping businesses get found online, especially in their own communities. One powerful, often overlooked tool for improving visibility and…
Google’s AI-driven search results deliver content in a significantly different way and have changed how end users discover businesses online. Instead of scrolling through endless…
In 2025, website design continues to evolve with a strong emphasis on user experience, personalization, and performance. Focused Local, an industry recognized website development company,…
Focused Local develops most of our website projects utilizing a Content Management System (CMS) platform like WordPress. A CMS backend provides numerous advantages for website…
Our goal is to greatly enhance our client's online presence and achieve a strategic level of visibility in their specific market while consistently focusing on gaining an industry-leading online presence with their target audience through Social Media management and increased website search rankings.
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